Over the weekend a few users pointed out a change in their base CPM.
Please know that payouts have not changed. Cubics has not reduced the amount of money that you make.
This change has affected a small number of Publishers who are running Skyscrapers (120x600) & Rectangles (300x250). The system is over-reporting views which caused a dip in Base CPM which was then canceled out by a rise in QR. Another way to look at it: the process for calculating your revenue is quite complex. We're showing numbers at the wrong part of the process, but we're showing the correct final value (i.e.: the money you earned).
We're aware of the issue and we are investigating the details. More information will be posted here as it becomes available.
EDIT (2008-04-21): The issue has been resolved. Publishers affected by this issue should see their base CPM return to normal levels starting tomorrow.
Monday, April 21, 2008
Changes in the Cubics base CPM?
Posted by Social Advertising at 1:18 PM
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